Time's up for Patek Philippe!
R&I is now the official press office Swatch
2014 May 19th

Innovative genius millionaires from the Silicon Valley ditched Brioni suits and diamond studded watches a while ago. Now they're sporting shorts, shirts and Swatch. Why? Because it's honest and it crumbles away at all the boring stereotypes. You don't have to look and be serious in order to be doing something truly awesome. We agree wholeheartedly because this lifestyle is totally up RCG's alley. And yes, this is news of victory. Of course we always knew that all the cool cats wear Swatch watches...way before winning this PR tender. R&I agency, part of RCG, is now the official press office of this world famous lovemark! So lose your watch - from this season onwards only Swatch, only victory!